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VERTICAL is a new breed of strategy advisors catalyzing growth for a fast paced future

In a turbulent and rapidly changing world, established businesses need to re-think their strategies to stay competitive. Traditional thinking no longer applies to the new reality – it’s time for a more innovative and agile approach

The vertical way

For the future winners, strategies must be innovative, agile & entrepreneurial

Strategic toolbox

We apply structured problem-solving to ensure strategic sustainability We swear to analytical insights for viable commercial decision-making
We apply structured problem-solving to ensure strategic sustainability We swear to analytical insights for viable commercial decision-making

Innovative thinking

We embrace the digital opportunities and understand it’s strategic implications. We leverage thought leaders to inspire innovative thinking
We embrace the digital opportunities and understand it’s strategic implications. We leverage thought leaders to inspire innovative thinking

Entrepreneurial mindset

We apply agile concepts Like design sprints, Startup Weekends etc. We build intrapreneurial organisations igniting fast paced development & execution
We apply agile concepts Like design sprints, Startup Weekends etc. We build intrapreneurial organisations igniting fast paced development & execution

What we do

We apply a more agile approach to strategy development and differentiation based on our extensive experience in strategy consulting. We have six primary offerings.

AGILE STRATEGY

We co-create business strategies for a fast paced and digital age by setting clear and ambitious directions and defining actionable must-win battles

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CUSTOMER EXPERIENCE

We help corporations understand customer behavior and identify unmet customer needs in order to spot business growth opportunities

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NEW BUSINESS MODELS

We help corporations design and launch new, unique and scalable business models, valued by customers and capable of disrupting the industry

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Growth Spotting

We help companies unleash their growth potential by screening, understanding and adapting relevant new technologies and business models

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INTRAPRENEURSHIP

We spot innovative business opportunities and build corporate incubators to unleash the innovative potential of organizations from within

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DUE DILIGENCE

We support private equity players and help them investigate and evaluate acquisition targets through deep market insights and analytics

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Case Studies & Clients

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Together with Danske Bank's incubator, Mobile Life, we co-created disruptive solutions such as Sunday that re-imagines the home buying experience

Mobile LifeBuilding innovative digital solutions

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As cities around the world keep growing we need to re-think transportation. In this project, we defined the go-to-market strategy for Airbus' flying cars

AirbusFuture of urban mobility

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While valuable research is generated in the labs, the path to commercialization can be long. We assisted Novozymes accelerate validation of new products in the South American market

NovozymesAccellerated incubation of new products

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When evaluating new acquisition targets and exit-strategies, Maj Invest count on us to provide in-depth analysis of the market outlook and company performance

Maj InvestCommercial due diligence

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In addition to testing new concepts, Danske Bank teamed up with us to improve the customer experience of existing services throughout the Nordics and UK

Danske BankRe-imagining customer journeys

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One of the industry leaders within naval navigation, Lowrance hired us to help conceptualize and validate future solutions for the North American market

LowranceCreating the future of navigation

ECOSYSTEM

Stephen BungayStratecution professor
Startup WeekendCopenhagen
Halim MadiSerial Entrepreneur
Matt AndersonCorporate entrepreneur
Future Entrepreneursof Denmark

Get in touchwe'd love to hear from you

Vertical strategy

Bygmestervej 59, DK-2400 Copenhagen
+45 30 30 36 90
hello@verticalstrategy.com
CVR/VAT: 37087726